Blog

AJK College of Arts and Science, Coimbatore (Autonomous), an A+ accredited institution by NAAC, hosted a seminar on "Digital Marketing for Startups: Kick-starting Success" on 15th July 2024. Organized by the Department of Management Studies, this seminar provided an in-depth understanding of how emerging businesses can leverage digital channels to enhance their visibility, engage with their target audience, and drive growth.

The seminar covered various facets of digital marketing, including social media strategies, SEO best practices, content marketing, and data analytics. Attendees gained valuable insights into creating effective digital marketing plans tailored to their startup needs. The interactive sessions allowed participants to discuss real-world challenges and solutions, making the learning experience highly practical and relevant.

A key highlight of the event was the signing of a Memorandum of Understanding (MoU) with Eduvoize Infotech, a leading digital solutions provider based in Coimbatore, Tamil Nadu. This partnership aims to enhance the practical learning opportunities for students by providing access to industry expertise, internships and collaborative projects. The MoU signifies a commitment to bridging the gap between academic knowledge and industry requirements, ensuring that students are well-equipped to meet the demands of the evolving business landscape.

The seminar concluded with a Q&A session where participants had the opportunity to interact with industry experts, ask questions, and seek advice on their specific digital marketing challenges. The event was a resounding success, leaving attendees motivated and better prepared to harness the power of digital marketing for their startups.

By organizing such events, AJK College of Arts and Science continues to demonstrate its dedication to providing students with cutting-edge knowledge and industry connections, fostering an environment of innovation and growth.